I'm extremely excited to finally be able to reveal the boxes for our Copperfox Models. They have been under wraps even longer than the models! May I introduce to you the Union Jack Copperfox Box (gosh, try and say that quick!!)
These boxes are closed collectors boxes, rather than retail boxes (which would allow people to see the models before they are purchased). For boxing you don't necessarily need to reinvent the wheel so to speak, so we went with the cake box style design which means that the model predominately travels flat when going from A to B. The amount of cardboard used in this shape of box enabled us go with a design that we have been itching to use for years- the Union Jack.
Over the years we managed to incorporate the Union Jack into many Utterly Horses products, from catalogues to adverts, leaflets to pins, but never on this scale. This is big on the impact scale- and we LOVE it! We're a British Company, promoting British breeds of equine, so a British box seemed the ideal way to combine the two and to fly the flag, literally.
A quick bit of history about the Union Jack. Did you know that it's actually made up of 3 flags. The red cross of St George of the Kingdom of England, the white saltire (diagional cross) of St Andrew for Scotland and the red saltire of St Patrick to represent Ireland.
On 12 April 1606, the flags of Scotland and England were united for use at sea, creating the foreflag to the one we know now. A royal decree declared that the ships of the Kingdom of Great Britain "shall bear on their maintops the red cross, commonly called St. George's cross, and the white cross, commonly called St. Andrew's cross." The Royal Navy christened this flag as the "Union" Flag.
When the red cross of England was put onto the flag of Scotland, a white border was added around the red cross for reasons of heraldry. Heraldry rules demanded that two colours must never touch each other.
In 1707 this flag became the National Flag of Great Britain by royal proclamation, when England and Scotland were joined in a single kingdom and parliament called the United Kingdom of Great Britain. In 1801 when Ireland was united with Great Britain, the cross of St. Patrick was incorporated into the Union Flag.
Why the name "Jack"? Technically the flag, the one we know and love today, is actually called the Union Flag- but it's more commonly known worldwide as the Union Jack. When a flag is flown from a ship's jack mast, it is known as a "Jack" and therefore when the Union Flag is flown at sea, it becomes the Union Jack. It's possible that due to our Royal Navy and the Union Flag being flown at sea that the name became into common use, and then stuck!
Going back to the Copperfox Box- history can be so interesting!
In addition to the Union Jack drapped over our box, we also have our Copperfox Logo, front and center. It's foiled too, which is hard to capture in pictures, but it's there shining away and being very coppery.
There are also two sizes of boxes- one for the ponies (Welsh, Connemara and Exmoor) and a larger one for the King Horse (Irish Sports Horse).
I know what your thinking, it's a cool box but so? Ah Ha! This is the really good bit. Over the years we've learnt a few things about model horses and boxing- the rubs, marks and scratches that boxing can inflict on models. What would happen if you could ensure a model travelled as safely as possible, in it's own little soft cocoon? Let's have a little look inside the box...
After lifting the lid, you will find a layer of foam, and beneath that is.....
You've guessed it! A Copperfox Model Horse!!
Each Copperfox Model is cocooned within a nest of foam, ensuring that it always travels as safely as possible. No running around in it's box (!) or having any ties or restraints that might cause damage during transit. Here is a picture of the Irish Sports Horse in his box so you can see what I mean about being cocooned. Each horse shape has it's own foam insert.
Cool huh? A beautiful box that is functional too. A box that has more uses that just being a box. For example, it could be a way to store models or even to transport models to shows (Ooo, an idea! You could even cut little pockets into the excess foam to store saddles and tack for your performance entries).
I hope you love our boxing as much as I do, and hopefully very soon you will be seeing at least one box in person. They are gorgeous and something you will want to show everyone!!